About Emily

Emily Bauman is the founder and creative director of ELLECHEMY — a barefoot luxury fashion house rooted in ritual, romance, and the felt power of feminine presence.

A Scorpio born to Canadian parents and raised in the Caribbean sun of Haiti, Emily grew up between worlds: salt air and ceremony, academic discipline and day-dreaming. That contrast became her design language — garments that feel both earthly and mythic, effortless yet intentional.

Before fashion, she lived another life in words and images. From 2015–2018 she worked as a Canadian diplomat by day and an exhibiting painter by night, then moved abroad into communications work with the United Nations. After a deep spiritual awakening, she founded a boutique media and publishing house and continues to lead BOSS Books Publishing today, guiding authors and cultural voices into the world. She is also a two-time bestselling author — but eventually language alone was no longer enough. The body wanted expression. Fabric became the new sentence.

In 2020, despite the global pandemic ELLECHEMY was born from that shift — clothing not as trend, but as a catalyst for women remembering who they truly are. Pieces designed to be lived in, wandered in, loved in. Garments that awaken the body’s natural peace and spark sensual joy within the woman wearing them.

Today, she leads ELLECHEMY from Tulum, where the brand’s flagship boutique lives steps from the sea. A solo parent to her darling young son, her worlds continue to intertwine: story, symbol, and silhouette — all devoted to the same question:

How can a woman dress to inhabit 5% more of her soul's beauty and innate power each day?

Emily designs as she lives — slowly, sensually, and with devotion to beauty as a form of truth.